Strategic Planning for Ranchers

• Summary

  A strategic plan is a set of decisions about what, why and how to do something, all with a focus on the future. This lectureship will teach ranchers how to implement the Balanced Scorecard approach to strategic planning.

• Learning Objectives

  • Clarify the vision of the future for your ranch/organization
  • Conduct an analysis of Strengths, Weaknesses, Opportunities, and Threats (SWOT)
  • Identify strategic objectives based on SWOT
  • Develop a strategy map to link the objectives and illustrate the path to reach the ranch vision
  • Determine strategic measures for benchmarking performance
  • Merge strategies with targeted strategic initiatives to achieve success
  • Learn how to implement the Balanced Scorecard for performance monitoring

• Instructor

  Ralph Smith • Executive Vice President of Strategic Services, Orion Development Group